Affordable Guidance

A little time, a bit of budget, great energy, and a whole lot of growth.

It’s simpler than you think to build and lead a modern marketing program.

You don't need a retainer the size of your rent, or an agency team of twenty. Five or ten hours a month is all it takes.

What will help most is an experienced collaborator who understands your goals and can equip and motivate you to meet your objectives without making you feel like you need a marketing degree to keep up.

Your Business Grows When You Grow

The growth happens fast with guidance, motivation, and the knowledge transfer that will pay for itself in no time. At the end of your first month, we'll have developed:

  • A clear-eyed assessment of your marketing program priorities

  • A prioritized growth plan and project tracking toolset

  • A working understanding of your marketing and digital tools

  • Alignment with your agency, vendors, or partners

  • Benchmarks to beat and ways to measure your progress

  • The knowledge and confidence you need to lead your program for years to come

  • A trusted partner who knows you and your business — and is ready when you are

How it Works

Our sessions together are to ideate, educate, motivate, and activate to get you growing quickly. Here’s an example of how that often journey often goes.

Week 1 - Goals & Audience

  • Identify goals

  • Identify audiences

  • Establish their needs

  • Define your relevance

Your homework

  • Document your goals

  • Define your audiences

  • List prospect personas and segments

  • Collect current messages & collateral

Week 2 - Message & Target

  • Define goal KPIs

  • Audience targeting

  • Message review

  • Keyword kick-off

Your homework

  • Match prospect needs to product and service features, attributes, and benefits (F.A.B.s)

  • Identify available channels for distribution

Week 3 - Core Content

  • Benefits review

  • Message review

  • Keyword development

  • Channel selection

Your homework

  • Finalize keyword list

  • Create or optimize accounts

  • Collect current messaging

Week 4 - Create & Activate

  • Partner with AI to outline campaigns

  • Craft content samples

  • Review analytics

Your homework

  • Hone campaigns and expand content with AI

  • Prepare content for deployment

  • Set intent and expectations

The extra hour(s)

  • We identify my task

  • I kick its ass for you

  • We review & refine it

  • It gets rolled out

Pick Your Pace

5 Hours/Month

Perfect for solo-leaders in early-stage businesses or executives who want expert guidance without a big financial commitment. Get actionable support for your highest-priority opportunities to build confidence and clarity fast.

Package Cost: $1,250

10 Hours/Month

Ten hours gives us room to plan, activate, and measure the work. The same personal guidance but with more time for strategy, planning, project management and hands-on support to execute faster.

Package Cost: $2,500

Book a chat to figure out which pace best meets your needs.

Accomplish More, Feel Stronger

For 20+ years we’ve been trusted to grow major brands, like Marriott International, CoStar Group, Xometry, The Ritz-Carlton Hotel Company and others. Like them, entrepreneurs running new businesses, small businesses, and start-ups rely on us for:

Strategy & Planning

  • Operationalizing AI

  • Goals & Objectives Identification

  • Market & Audience Research

  • Growth Marketing Planning

  • Resource Optimization & Management

  • Talent Development

Business Acumen & Communication

  • Digital Concepts Training

  • AI for Business Data

  • Competitive Analysis

  • Communications Strategy

  • Organizational Alignment

  • Opportunistic Revenue Development

Channel Expertise & Execution

  • Digital Coaching

  • Agency Management

  • Website Development & Optimization

  • Channel Strategy - Sites, Social & More

  • Paid Media

  • Marketing Innovations

Growth Hacking & Experimentation

  • AI Product & Project Development

  • Acquisition & Growth Testing

  • Experimental Measurement

  • Award-Winning Creative Content

  • Performance Marketing

  • Account & Network Based Marketing

Data & Analytics

  • Measurement & Analysis

  • AI Data Mining

  • Insights & Recommendations

  • Reporting & Dashboards

  • Data-Driven Insights

  • Data & Analytics Training

Entrepreneurial Support

  • Leading Growth with AI

  • Professional Coaching & Development

  • Problem Solving

  • Partnerships Development

  • Talent Acquisition

  • Employer Branding

Yeah, You.

The leaders who love this program used to sound like this:

“I hate marketing and now it’s my problem.”

“How do I prove our success?”

“I’ve never built a business before.”

“I have ideas. I need someone to help me think them through."

“I don’t know what good marketing looks like.”

“I need to show my investors we’re making progress.”

"I don’t like my agencies. They’re not worth it."

"I know I need to do more with marketing. I just don't know where to start.”

"I can't afford to waste time or money on the wrong things."

And, our favorite: “Just teach me how to do it on my own.”

Get expertise, direction, support, motivation, and growth.